Kellogg’s Coco Pops

Kellogg’s Coco Pops

Kellogg’s the most successful cereal manufacturer in the world, decided to consolidate various stand-alone products under the Coco Pops brand. Lumen oversaw the project creating a breakfast “adventure”, evolving the brand, developing the mascot and new product visuals. The range has been very successfully and several new snack products have been added.