lemonsoda limited edition

An unique italian story

We are proud to contribute to the history of many much-loved Italian brands and in this case, we also had fun!

Lemonsoda and Oransoda are well established Italian soft drink brands. They are produced with fresh mineral water sourced from a small town called Crodo and juice from Italian citrus fruits. To mark the 90th anniversary of their partnership with Fonti di Crodo, Lemonsoda wanted to launch a limited edition of their two cans.

We commissioned four original illustrations that transformed the packaging into a collectable series, celebrating Italian style and Italians’ appreciation for the good life. Colorful, fresh and fun, the illustrations have a vintage touch which is appropriate for products which became famous during the heyday of the world’s fascination with all things Italian.

The celebratory logo designed for the occasion uses a typeface from the ‘30s to compliment the Crodo logo and reinforce the sense of history. These designs communicate the pleasure contained in a product which has delighted us for 90 years and demonstrates that there’s plenty of fizz left in this iconic brand!

Excited? To find out more about this project or others send us an email and we will be happy to tell you more about it.